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CSCMA CSCMA

CENTRAL STATES CIRCULATION MANAGERS ASSOCIATION

Letter from the President

First 100 Days

I am honored to serve CSCMA as the board president.  CSCMA is an organization that has strong traditions and a solid foundation.  I’m familiar with many of the organization's past presidents.   Those known to me are talented and sound leaders that served with passion to provide value for our membership.  In this regard, I intend to stick with tradition of those that went before me and will do my best to effectively serve the organization. 

It’s been about 100 days since we gathered in St. Louis for the Mega Summit and my first 100 days as your president. 

What have we accomplished so far and where are going in the days ahead?

The accomplishments:

We’ve maintained and continue to build upon relationships among organizations with a similar mission as our own.  This has been a key objective for the CSCMA Board for the past few years.  Outstanding leadership and cooperation in recent years has resulted in bonds with the Midwest Circulation Management  Association (MCMA) and Media 360 Alliance.  The MCMA and CSCMA board members met immediately following the Mega Summit Conference and will continue to support the Media 360 Alliance with the 2015 Mega Conference scheduled for April 19-20, 2015 in St. Louis, MO.

Cost of CSCMA operations have been reduced.   Jill Henderson has worked diligently to find cost efficiencies and compared pricing for vendor services and made changes where appropriate.  Our total investment in services related to administration and compliance has also been reduced. 

The CSCMA board moves forward at full strength with the addition of Mike Newland.  Mike Newland has joined the CSCMA board in the capacity of membership chairman.  As most of you are familiar, Mike was awarded the 2014 CSCMA President’s Award for outstanding leadership and achievement in the industry.  We are thrilled to have Mike join the board. 

Looking forward:

The CSCMA leadership has traditionally been focused on coordinating and presenting an annual conference.  Our continued support of the Mega Summit has changed many of our board responsibilities and revenue streams.  Our board responsibilities and focus continues to evolve as a result. 

Sharing ideas that are effective in driving sales, readership, and leveraging cost efficiencies remains a key part of our mission.  I’m excited and optimistic about our future and welcome your feedback, ideas, and expectations for CSCMA. 

The first 100 days have gone by quickly and I look forward to what’s ahead.

 

Warm Regards,

 

Mathew Johnsrud

CSCMA President

Matt.johnsrud@lee.net

 

                        



BECOME A MEMBER

Download an application (Word Document) for membership in the Central States Circulation Managers' Association.

Active Membership is available to circulation managers and circulation management personnel of daily and weekly newspapers in Illinois, Indiana, Iowa, Kentucky, Michigan, Minnesota, North Dakota, South Dakota and Wisconsin.

Associate Membership is available to CSCMA advertisers, authorized salespersons, exhibitors not eligible for regular membership, and circulation managers outside the CSCMA nine state area. Associate members will have all the privileges of the regular membership except voting rights and holding office.

Please submit via postal or e-mail to the address listed below:

Jill Henderson, CSCMA
Secretary / Treasurer
PO Box 1471
Moline, IL 61266-1471

cscma@aol.com

 

CSCMA - MCMA Mega-Conference Information 

2015 Mega Summit

Mark your calendar for the 2015 Circulation / Audience / Loyalty / Marketing Mega Summit in St. Louis, April 19-20, 2015. Just as in 2013 and 2014, this promises to be the largest circulation / audience event in the industry.  Not only is this the largest circulation / audience / loyalty / marketing event, the cost to attend is affordable, even in today's tight budget conditions.

 

2014 Conference

Photos:  www.flickr.com/photos/124321565@N06

Contest Entries: http://www.cscma.com/docs-announcements/2014_Conference_Promotions_Entries.pdf

 

2013 Conference

Photos: http://www.flickr.com/photos/95784635@N02/sets/72157633512788062

Contest Entries: http://www.cscma.com/docs-announcements/2013_Winning_entries.pdf

Presentations: http://summit.360mediaalliance.com/presentations/

  

Register now at: http://summit.360mediaalliance.com.

Hotel reservations at: http://summit.360mediaalliance.com/lodging








Announcements

AUGUST 2014 ZINSERGRAM - Wednesday - August 13, 2014 - 03:15 PM

August 2014 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_080814.pdf

JULY 2014 ZINSERGRAM - Wednesday - August 13, 2014 - 03:13 PM

July 2014 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_070814.pdf

APRIL 2014 ZINSERGRAM - Wednesday - August 13, 2014 - 03:12 PM

April 2014 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_040814.pdf

MARCH 2014 ZINSERGRAM - Wednesday - August 13, 2014 - 03:11 PM

March 2014 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_030814.pdf

JANUARY 2014 ZINSERGRAM - Wednesday - August 13, 2014 - 03:08 PM

 

January 2014 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_010814.pdf

 

NOVEMBER 2013 ZINSERGRAM - Wednesday - August 13, 2014 - 03:03 PM

November 2013 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_110813.pdf

- Wednesday - March 12, 2014 - 05:43 PM

2014 Mega Summit Call for Entries!

The ‘Mega Summit’ conference is fast approaching; this means it’s time for sharing your great promotions and ideas.

CSCMA, MCMA , 360 Media Alliance are teaming up again this year for our Promotions Competition. All members of the sectional or attendees are encouraged to participate. Basic highlights of the promotion are as follows

·         There will be one competition inclusive of both sectionals and any other newspapers participating in the “Summit”; competing entries will be displayed and judged together.

·         Judging will be completed by Promotions Chair, except for Best in show which will be voted on by attendees. All votes will be tallied and winners announced at the Tail Great Party.

·          Circulation Size will be broken down into two categories: Under 35,000 and Over 35,000

As circulators, we are all looking for new ideas to grow circulation and revenue or reduce operational costs. Opportunity knocks; by combining this promotional competition, we are given the chance to share and receive ideas from those outside of our general market area.  

Please take the time to submit an entry this year... your submission could provide an inspirational idea for a fellow circulator, and possibly win you an award.

Attached is a PowerPoint file with additional information, instructions on how to participate and the entry format for your entries. Deadline is March 24th. Please join the fun!

If you have any questions, please don’t hesitate to contact Angie Lyons at alyons@pjstar.com.

 http://www.cscma.com/docs-announcements/2014CSCMAPromoAwards.pdf

OCTOBER 2013 ZINSERGRAM - Wednesday - March 12, 2014 - 05:15 PM

October 2013 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_100513.pdf

 

SEPTEMBER 2013 ZINSERGRAM - Wednesday - March 12, 2014 - 05:15 PM

September 2013 Zinsergram

 Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_082813.pdf

 

CSCMA NEWSLETTER: FALL 2013 - Wednesday - March 12, 2014 - 05:14 PM

CSCMA Newsletter: Fall 2013 

 Click here for the latest CSCMA newsletter:

http://www.cscma.com/docs-announcements/CSCMA_newsletter_2013_October.pdf

JULY 2013 ZINSERGRAM - Tuesday - October 15, 2013 - 11:30 AM

July 2013 Zinsergram 

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_070813.pdf

2013 CONFERENCE PHOTOS - Thursday - May 23, 2013 - 05:10 PM

Click here to view the 2013 Conference Photos:

http://www.flickr.com/photos/95784635@N02/collections/72157633496932475/

 

CSCMA NEWSLETTER: SPRING 2013 - Wednesday - May 22, 2013 - 12:43 PM

 

Click here for the latest CSCMA newsletter:

http://www.cscma.com/docs-announcements/CSCMA_newsletter_2013_June.pdf

 

MAY 2013 ZINSERGRAM - Wednesday - May 22, 2013 - 12:40 PM

 

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_050813.pdf

 

APRIL 2013 ZINSERGRAM - Thursday - May 09, 2013 - 04:21 PM

 

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_041513.pdf

 

MARCH 2013 ZINSERGRAM - Thursday - May 09, 2013 - 04:21 PM

 

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_030413.pdf

 

DECEMBER 2012 ZINSERGRAM - Thursday - May 09, 2013 - 04:21 PM

 

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_121012.pdf

 

CSCMA NEWSLETTER WINTER 2013 - Thursday - February 14, 2013 - 10:49 AM

Click here to read the CSCMA newsletter for the Winter of '12-'13.

 

 http://www.cscma.com/docs-announcements/CSCMA_newsletter_Winter_2013.pdf

 

 

DM WORKSHOP PRESENTATION ONLINE - Monday - November 19, 2012 - 12:36 PM

If you weren't able to attend the DSM workshop held in Springfield, Illinois in September 2012, now you can download a copy of the presentation created by Josh Harmon of Terre Haute, Indiana, Chad Campbell of Kankakee, Illinois and Christy Gosser-Stiner of Champaign, Illinois.

Click on the link below or copy and paste it to the address line of your internet browser.

http://www.cscma.com/docs-announcements/DM_Workshop_Presentation_Sept_2012.pdf

 

CSCMA NEWSLETTER NOVEMBER 2012 - Monday - November 19, 2012 - 12:23 PM

Click here to read the latest CSCMA newsletter:

 http://www.cscma.com/docs-announcements/CSCMA_newsletter_Nov_2012.pdf

 

 

CSCMA IS ON LINKEDIN - Thursday - November 08, 2012 - 09:36 AM

The CSCMA is now using LinkedIn as an additional resource to communicate with our members. Please join our group at http://www.linkedin.com/groups?home=&gid=3443371 or visit www.linkedin.com and search for CSCMA. If you have any questions on joining the CSCMA group on LinkedIn, please contact Scott Daily at  sdaily@gannett.com

 

 

OCTOBER 2012 ZINSERGRAM - Wednesday - October 24, 2012 - 01:20 PM

Click here to read the latest legal update from Michael Zinser, aka Zinsergram:

 http://www.cscma.com/docs-announcements/Zinsergram_100512.pdf

 

 

JUNE 2012 ZINSERGRAM - Tuesday - July 10, 2012 - 08:41 AM

Click here to read the June 2012 Zinsergram: http://www.cscma.com/docs-announcements/Zinsergram_062912.pdf

 

 

MAY 2012 ZINSERGRAM - Tuesday - May 29, 2012 - 02:40 PM

Click here to read the May 2012 Zinsergram: http://www.cscma.com/docs-announcements/Zinsergram_CSCMA_%20043012.pdf

 

CSCMA CONFERENCE PRESENTATIONS ONLINE! - Tuesday - May 29, 2012 - 02:38 PM

Would you like to download a copy of your favorite presentation from the CSCMA Marketing Conference? Well - now you can! Click on the link below or copy and paste it to the address line of your internet browser.

http://www.cscma.com/docs-announcements/2012_CSCMA_Presentations_final.pdf

 

MICHAEL ZINSER - JANUARY 2012 ZINSERGRAM - Tuesday - January 10, 2012 - 01:55 PM

Read the latest from Michael Zinser at the following link: http://cscma.com/docs-announcements/ZINSERGRAM_CSCMA_12_29_11.pdf

 


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